The Next Big Move / Samsung

THE NEXT BIG MOVE

SAMSUNG

End of 2014. Brazil could win its first surf world title with Gabriel Medina (Brazilian #1 ranked surfer in the world).  Everybody was rooting on social media. We got into that conversation and challenged Gabriel Medina and Bob Burnquist (Brazilian #1 ranked skateboarder in the world) to create a never seen before move. The Next Big Move challenge was an entertainment content that hit more than 57 million views in latin America and launched the Samsung Note 4.

Teaser

Case Study

Film

ROLE: Executive Creative Director

AWARDS:

CCSP 2015 (Brazilian Creative Club):
1 In-book/ Branded Content
1 In-book/ Digital